For this campaign I was inspired by a photograph of light bulbs hanging in a completely random order around a stage.
We tried to get that same chaotic feel, but it felt wrong, so an hour before we started shooting, we rearranged them to be how they are in the spot. The globes give a wonderful luminance to the talent. Their own pool of light. Very flattering. This promo was shot to promote the second season of Australian Idol. I directed the shoot and Craig Huggett sourced memorable grabs from the second season and mixed it with vision of the idol judges. I love the simplicity of the image.
In the "Beautiful World" Network Ten Ident we decided to switch from a live shoot to an animation style incorporating real people.
The Guardian promo was thrown together very quickly – but when the talent is Simon Baker, it’s hard to go wrong.
Magic Carpet Ride was filmed in the middle of one of the hottest summer’s that I can remember.
Christine Anu Ident for Network Ten. I loved Christine’s song and thought it would work well for our summer id.
In the Superstars Of Summer Ident for Network Ten I came up with the idea that the ‘stars’ of the network could paint an old kombi.
The Above The Law Promo was filmed in 2000 at the old Grace Brothers warehouse in Camperdown that was being converted into apartments.