Freeview Campaign – “Record”

This is the third installment of the 2012 Freeview campaign introducing their new EPG.

Freeview Campaign – “Pause”

The second in the Freeview 2012 campaign featuring a husband and his talkative wife.

Freeview Campaign – “Navigation”

We needed to sell the virtues of Freeviews new EPG.  The idea for the campaign came from talking to Karen, our enthusiastic Freeview client, and hearing how she described the new system.  We then modelled the wife on her.

Freeview TVC

The 2011 Freeview campaign brief was “wow”.  We needed to create a visual spectacle that showed how everyone loved freeview.  The idea was more complex to begin with.  We ended up expanding one section to make the full spot.  My favourite shot is the one where we look down a line of people and it actually does look like they’ve pushed the wall in.  When I saw we got that shot, I knew this tvc was going to work really well.

Finish Quantum TVC for Masterchef

Using Masterchef winner Kate Bracks, we shot this tvc for Finish – they wanted a magic feel to match with the on-air positioning of Master chef series 4

Purina TVC